26.Aug.2013. 14:54 PM
Animation production companies are all the rage in town nowadays. Whether you’re looking to get a small advertisement or an explainer video, an animation production company is the first thing that you’ll turn to. Well okay, you might actually turn towards a digital designer first but after you’ve been disappointed by their mediocre performance, you’ll turn towards an animation production company.
However, when you’re looking for animation production companies, there are certain pros and cons with working with them that you’ll have to take into consideration. Furthermore, you might be surprised that some animation production companies can be quite a pain to work with. If you’re still contemplating about getting an explainer video or approaching an animation production company, here are a few pros and cons about them:
Can Get Your Message Across
Animation production companies are skilled in helping you get your point across. A skilled organization will know just the kind of script to make and couple it with the best graphics that will showcase your thoughts and ideas coherently throughout the video. Since you’re paying them to get your message out there within the allotted time slot, animated production companies are real professionals when it comes to these strict guidelines.
Can Help You Go Viral
Going viral is a sign that entails that you’ve successfully met your target audience. In fact, going viral can greatly help you and your business with public attention falling on your viral video and your business as well. Furthermore, many animation production companies specialize in utilizing all or most of the social media platforms available which in turn helps you out since you’ll get a lot of media attention and free publicity through those means.
Too Many Options
When you’re looking for an animation production company, you’ll find that there are an alarming number of animation production companies that you can find. This is because the trend of the explainer video and the popularity of animation itself have pushed the animation industry to experience a growth spurt at an alarming rate. Therefore, you not only have too many options but there is also a serious lack of feedback regarding which one’s are bad and which one’s aren’t. For now you’ll just have to go with your gut until things settle down.
Lack of Expertise
If you’re just starting out, you might accidentally fall prey to a fraudulent or bad animation company which could entail you losing a lot of money and getting something which you find isn’t worth the pay. However, although there are little chances of that happening, owing to the various new animation production companies that keep on cropping up, you might find that it is much safer to go for one which can prove that it has a proper background in the explainer video business.
Much like with any other industry or business, animation production companies have their pros and cons. However, it seems that the pros far outweigh the cons owing to the fact that there is not much noise or many disgruntled clients out there. Nonetheless, be sure to pick wisely since explainer videos can cost a good sum based on the kind of graphics, animation, script, voiceover and other services that they offer.